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Amici Amber
Amici Denim
Buy Now - Decide Later
Amici Fern
Amici Ginger
Amici Indigo
Amici Ivory
Amici Moss
Amici Oyster
Amici Pear
Amici Sand
Amici Smoke
Anchorage Greystone PP
Anchorage Pearl PP
Anchorage Teal PP
Apollo Alabaster
Apollo Cement
Apollo Citrine
Apollo Clover
Apollo Gunmetal
Apollo Indigo
Apollo Ivory
Apollo Moss
Apollo Platinum
Apollo Praline
Ashfield Graphite
Ashfield Oyster
Ashford Cement
Ashford Cream
Ashford Flax
Ashford Midnight
Ashford Onyx
Bahama Natural
Bahama Oatmeal
Baylor Vintage
Beckon Ice PP
Beckon Shell PP
Bella Agave
Bella Apple
Bella Ash
Bella Asphalt
Bella Beach
Bella Bone
Bella Buckwheat
Bella Cement
Bella Coffee
Bella Cognac
Bella Curry
Bella Espresso
Bella Granite
Bella Grape
Bella Grey
Bella Hunter
Bella Lagoon
Bella Mocha
Bella Moss
Bella Navy
Bella Otter
Bella Pewter
Bella Rose
Bella Ruby
Bella Skylight
Bella Slate
Bella Steel
Bennett Almond
Bennett Capri
Bennett Celadon
Bennett Charcoal
Bennett Denim
Bennett Indigo
Bennett Ink
Bennett Moon
Bennett Peacock
Bennett Praline
Bennett Vapor
Bermuda Flax
Bliss Charcoal
Bliss Dove
Bliss Ivory
Bliss Midnight
Bliss Parchment
Bonterra Charcoal
Bonterra Dove
Bonterra Sand
Braden Oat
Braden Pebble
Braden Pewter
Bradley Cream
Bradley Pewter
Brightside Dark Navy PP
Brightside Ice PP
Cape Cod Wash White
Clarkson Capri
Clarkson Granite
Clarkson Grey
Clarkson Indigo
Clarkson Ivory
Clarkson Khaki
Clarkson Pewter
Clarkson Sand
Clarkson Stone
Contessa Blush
Contessa Charcoal
Contessa Dove
Contessa Dusk
Contessa Ebony
Contessa Ginger
Contessa Ivory
Contessa Java
Contessa Khaki
Contessa Midnight
Contessa Moss
Contessa Oyster
Contessa Paprika
Contessa Peacock
Contessa Ruby
Contessa Shadow
Contessa Taupe
Contessa Vanilla
Dalton Charcoal
Dalton Dove
Dalton Graphite
Dalton Mocha
Dalton Praline
Dalton Sand
Devon Heather
Devon Mouse
Devon Pewter
Devon Platinum
Devon Sand
Donnelly Graphite
Donnelly Oyster
Drayton Ivory
Drayton Oyster
Dynamite Bark
Dynamite Blue
Dynamite Charcoal
Dynamite Cream
Dynamite Dove
Dynamite Forest
Dynamite Glacier
Dynamite Midnight
Dynamite Mineral
Dynamite Otter
Dynamite Salt
Dynamite Sand
Dynamite Slate
Dynamite Smoke
Dynamite Turquoise
Dynamite Vintage
Elite Ash
Elite Charcoal
Elite Dove
Elite Indigo
Elite Ivory
Elite Pewter
Elite Sand
Empire III Ash
Empire III Berry
Empire III Camel
Empire III Charcoal
Empire III Coffee
Empire III Curry
Empire III Dove
Empire III Ice
Empire III Indigo
Empire III Ivory
Empire III Shadow
Empire III Steel
Empire III Stone
Eton Fog
Eton Grey
Eton Indigo
Eton Ivory
Eton Linen
Eton Oyster
Eton Sand
Eton Stone
Gypsy Cement
Gypsy Driftwood
Gypsy Mica
Gypsy Oyster
Hampstead Dove
Hampstead Graphite
Hampstead Gunmetal
Hampstead Navy
Hampstead Oyster
Hampstead Slate
Havana Ash
Havana Sand
Havana Tawny
Helio Ivory
Helio Oyster
Helio Pewter
James Beach
James Driftwood
James Feather
James Neptune
James SeaSalt
Kimbell Grey
Kimbell Sand
Klein III Ivory
Klein III White
Langley Beach
Langley Feather
Langley Suntan
Marlow Asphalt
Marlow Bluebird
Marlow Burlap
Marlow Dolphin
Marlow Toast
Marquis Adobe
Marquis Aubergine
Marquis Cocoa
Marquis Curry
Marquis Dove
Marquis Emerald
Marquis Gold
Marquis Ivory
Marquis Java
Marquis Leaf
Marquis Linen
Marquis Mauve
Marquis Navy
Marquis Nile
Marquis Pine
Marquis Rose
Marquis Rust
Marquis Sable
Marquis Sapphire
Marquis Spruce
Marquis Taupe
Marquis Teal
Marquis Vapor
Marquis Willow
Modern Velvet Ivory
Modern Velvet Loden
Modern Velvet Mink
Modern Velvet Sand
Modern Velvet Slate
Modern Velvet Teal
Modern Velvet Willow
Muse Pepper
Muse Slate
Muse Stone
Nassau Flax
Nassau Ivory
Nassau Natural
Nude Beach Natural PP
Oslo Camel
Oslo Grey
Oslo Ivory
Oslo White
Portofino Grey
Portofino Natural
Rumba Carbon PP
Rumba Platinum PP
Rumba Smoke PP
Rumba Wheat PP
Santos Charcoal PP
Santos Mist PP
Santos Ocean PP
Santos Spa PP
Waterpoint Salt PP
Bella Augergine
Porto II Gunmetal
Standard Cushions
Bench Cushion
FW20
FW21
Custom Sofa Cushion Firmness
- Soft: A soft foam seat cushion is comfortable and versatile to provide support and relief during extended periods of sitting. Crafted from high-quality, plush foam material, this cushion gently contours to the shape of your body and may help reduce pressure on key pressure points. The experience is akin to sitting "in" the cushion rather than merely "on" it.
- Medium: Between plush and firm, medium seats strike a balance between contour and support. Built with cushioning made to give just a tad as you sit, the medium level doesn't keep you too upright – but also doesn't let you sink too far down.
- Firm: The seats provide a supportive feel that aids in maintaining a neutral posture while seated. This attribute is advantageous for individuals with back issues or those who prefer a solid and stable sensation. Opting for a firm seat cushion transforms the experience from sitting in the sofa to sitting on it. This technology mirrors the firm options available in many mattress foams, catering to individuals who seek higher levels of support. Therefore, choosing a firm seat ensures a denser surface for your seating comfort.
- Plush Down-fill: Down-filled cushions feature a blend of white goose down and goose feathers intricately packed into clusters. These clusters create a lavish and comfortable filling for cushions, delivering a plush and cozy sensation. The cushions exhibit a pliable nature, molding to the contours of the body for a supportive and comfortable experience. With a high loft, the down clusters give the cushions a lofty and fluffy appearance, enhancing their overall plushness. To maintain their optimal comfort, occasional fluffing and maintenance are recommended.
Seat Cushion Popup
Choose between standard split cushions or a single bench cushion.
Opting for the split option can enhance the durability of your seat cushions by allowing you to rotate them, ensuring more even wear over time.
Opting for a bench cushion is favored at times for achieving a seamless aesthetic.
(Note: The number of seat cushions may vary depending on your preferred division of the inside seating width. We recommend each cushion to have a minimum width of 23".)
Please specify in your notes during check out your preference. All orders are reviewed by a designer before production.
Seat Cushion Popup
Choose between standard split cushions or a single bench cushion.
Opting for the split option can enhance the durability of your seat cushions by allowing you to rotate them, ensuring more even wear over time.
Opting for a bench cushion is favored at times for achieving a seamless aesthetic.
(Note: The number of seat cushions may vary depending on your preferred division of the inside seating width. We recommend each cushion to have a minimum width of 23".)
Please specify in your notes during check out your preference. All orders are reviewed by a designer before production.
Handcrafted in 4-6 weeks
Read our tips to choose the the right sofa size for your living space.Product Description
Shipping & Delivery
- Production time for custom orders: 4-6 weeks
- Shipping costs: $249 to $349
- Complimentary white glove service for most cities; we will notify you if your zip code is not eligible. Contact us if you want to verify ahead of time.
- Delivery timeframe after custom sofa completion: 10-14 business days, subject to scheduling and location.
Check out our measuring guide to ensure a smooth delivery.
Returns & Exchanges
Returns
We're happy to accept returns within 60 days of delivery for custom furniture that is in new or like-new condition. Once your item is returned, we'll carefully inspect it and issue credits or refunds for the item(s) and any applicable taxes. Please note there is a 20% restocking fee for returns on custom furniture, and the initial delivery fee will be forfeited. If we need to collect the item from your home, a pick-up fee may apply.
Exchanges
We're here to help! Exchanges are gladly accepted for damaged or defective custom furniture. Simply start the exchange process by submitting a claim on our claims page. Rest assured, a friendly member of our team will reach out to you within 24 to 48 hours.
Frequently Asked Questions
Please refer to our custom sofas FAQ page.
Get a Matching Ottoman
Dimensions
High Quality Sofa Made to Last
Our Cushions & Frame Quality
Quality & Sustainability
Exceptional Cushion Quality
At What A Room, we use 2.5 lb High Resilient (HR) foam core for our seat cushions, a high-quality material often used in commercial-grade furniture. This is unlike the cheaper 1.5-2.0 lb foam found in many mass-produced sofas, making ours much more durable. Our foam can handle weight and pressure, staying in shape for over 10 years, which is much longer than the 3-7 years offered by other brands. Our goal is to deliver the most long-lasting cushions without losing out on comfort. You can pick how firm you want your seat cushion, all of which use a 2.5 lb HR foam core and are wrapped in Dacron or Down Feather for extra comfort and support.
In additional all our foams are CertiPUR-US® certified poly foam which is made without any harmful chemicals like ozone depleters, PBDE flame retardants, mercury, lead, heavy metals, formaldehyde, and phthalates.
Craftsmanship for Life
Handcrafted Frame Built to Last
Our frames are made with kiln-dried, solid wood that provides for exceptionally sturdy, long-lasting furniture pieces. Our frames are joined with corner blocks, ensuring extra lifespan & durability. All frames are backed by our limited lifetime frame warranty, applicable to the original owner and original delivery address only.
The kiln-drying process prevents frame warping and mildew in humid climates. Most of our sofas are designed with a “pitch”. This is a slight angle in the seat and/or back which allows you to comfortably sit back and almost sink into the sofa.
Handpicked & Safe
Our Fabrics
When prioritizing comfort, every aspect is crucial. The feel, texture, hue, and pattern play a vital role in crafting a unique furniture piece that captivates your heart. We choose our fabrics and leathers with care from the finest textile manufacturers globally.
Keeping your kids and pets in mind all our fabrics are free of PFAS/PFOS and unwanted “forever” chemicals. Our fabrics are very long-lasting, with most being tested to withstand 100,000 double rubs. This means they can last decades before showing major signs of wear.
Order Fabric Samples
Where it matters
Made in the USA
Our expert craftsmans create each What A Room custom sofa & sectionals by hand, maintaining a tradition of skill, patience, and artistry. This approach leads to furniture that is both long-lasting, unique and beautifully designed.
Frequently Asked Questions
Please refer to our custom sofa FAQ page for additional answers.
ARE THESE PRODUCTS TRULY 100% MADE IN THE USA?
Absolutely. Every single custom sofa & sectionals, framing & suspension that we make is manufactured in California, USA. Certain materials and components are sourced from outside of the United States as needed.
WHAT IS THE LEAD TIME?
Production takes 4-6 weeks. Once an item is packaged customers will get an automated message with a tracking number.
ARE THE PICTURES ONLINE ACCURATE? WILL THE COLORS AND STYLES LOOK THE SAME WHEN I GET MY CUSTOM INTO MY HOME?
We are constantly improving our representation of custom products on our website. That said, every monitor and display could have slight variations for color. We recommend you ordering free fabric samples to visualize the color in your home's lighting through the day and night time.
WHAT HAPPENS IF I HAVE MORE SPECIFIC NEEDS THAN WHAT YOUR ONLINE OPTIONS ALLOW FOR A CUSTOM SOFA OR SECTIONAL? FOR EXAMPLE, WHAT IF I NEED A DEPTH THAT IS DEEPER THAN YOUR SOFA STYLE DICTATES.
We do our best to provide all customers with a perfectly tailored product that fits their needs. We invite you to reach out to us if you need something beyond what our online store allows in customization options. It is highly likely we can find a solution for you, whether it is a different configuration, adjusting other dimensions, picking the perfect size. Please visit our design form to submit your customization.
FIRMNESS GUIDE
- Soft: A soft foam seat cushion is comfortable and versatile to provide support and relief during extended periods of sitting. Crafted from high-quality, plush foam material, this cushion gently contours to the shape of your body and may help reduce pressure on key pressure points. The experience is akin to sitting "in" the cushion rather than merely "on" it.
- Medium: Between plush and firm, medium seats strike a balance between contour and support. Built with cushioning made to give just a tad as you sit, the medium level doesn't keep you too upright – but also doesn't let you sink too far down.
- Firm: The seats provide a supportive feel that aids in maintaining a neutral posture while seated. This attribute is advantageous for individuals with back issues or those who prefer a solid and stable sensation. Opting for a firm seat cushion transforms the experience from sitting in the sofa to sitting on it. This technology mirrors the firm options available in many mattress foams, catering to individuals who seek higher levels of support. Therefore, choosing a firm seat ensures a denser surface for your seating comfort.
- Plush Down-fill: Down-filled cushions feature a blend of white goose down and goose feathers intricately packed into clusters. These clusters create a lavish and comfortable filling for cushions, delivering a plush and cozy sensation. The cushions exhibit a pliable nature, molding to the contours of the body for a supportive and comfortable experience. With a high loft, the down clusters give the cushions a lofty and fluffy appearance, enhancing their overall plushness. To maintain their optimal comfort, occasional fluffing and maintenance are recommended.
Dog & Cat Friendly Fabrics
The following patterns are fabrics that we believe will be best if you have a cat. However, we advise you to order fabric samples to ensure they will be compatible with your cat.
- Patterns: Bella, Bennet, Contessa, Dalton, Devon, Empire III & Marquis.
Here some tips to keep in mind:
- Avoid light fabrics: These tend to show spills, stains and drool marks the most.
- Match the fabric to your pet's fur.
While we cherish our feline companions, cat claws have a distinctive ability to damage even the toughest materials, including wood. Our fabrics are designed to endure heavy use thanks to their high rub count. However, if your cat treats the sofa as a scratching post, it is likely to suffer damage because of the sharpness of their claws. We strongly recommend that cat owners discourage their cats from scratching the sofa or using it as a scratching post.
Fabric Care Guide
In general, we recommend promptly treating spots and stains, and avoiding excessive rubbing or brushing. If your fabric can be cleaned using water, upholstery steam cleaners can work magic. If spot cleaning with water, we recommend wetting larger areas in order to avoid the possibility of water stains. Finally, while some fabrics are machine washable, we recommend hand washing or spot treating whenever possible to avoid wear and the possibility of slight shrinkage.
- Cleaning (W) Code Fabrics
A "W" indicates that your piece can be cleaned with water. This means you're safe to use an upholstery/carpet cleaner on your spill or stain. - Cleaning (S) Code Fabrics
An "S" indicates that your piece needs to be cleaned with cleaning solvents (dry clean only) and will not react well if water is applied to it. Spot cleaning is only advised if the product is meant for home dry cleaning use. Make sure that after using a product of this nature to use a blow dryer to dry the spot so it doesn't leave a ring! Stains, spills or dirt in general should be cleaned as soon as possible to retain the longevity of the colors and the fabric. - Cleaning (W/S) Code Fabrics
A "W/S" indicates that you can use either dry cleaning solvents or water with mild hand soap for cleaning. Clean spots as soon as possible before they have a chance to set in.
- LLibbyVerified BuyerWhat cushion firmness did you choose? MediumWhat sofa depth you choose? 38" - 39"11/4/24What cushion firmness did you choose? MediumWhat sofa depth you choose? 38" - 39"ReviewingMilton SofaRated 5 out of 5 starsOrange Couch Love
We received our custom couch order a little earlier than scheduled, everything went smoothly including delivery. We picked our own dimensions and colors and it’s even better in person than we could have imagined. Very happy customers! Kid and dog approved.
- EEileenVerified BuyerWhat cushion firmness did you choose? MediumWhat sofa depth you choose? 38" - 39"What is your height? 6' to 6' 2"9/18/24What cushion firmness did you choose? MediumWhat sofa depth you choose? 38" - 39"What is your height? 6' to 6' 2"ReviewingMilton SofaRated 5 out of 5 starsLove it so far!
I never heard of What A Room until I read Reddit reviews of them and everyone had great things to say about them. I was specifically looking for a brown velvet sofa and not only did they have the exact brown shade I wanted, they had about 10 more brown velvets to choose from among other colors. I also like that it’s made to order and made in the US as well. The sofa is very solid and cushion is slightly on firm side but not too firm. The velvet looked great even after my dog slobbered ion it, cleaned up really easily. One thing about the Milton is that it sits very straight up in back. I don’t mind that at all but that’s something to note if you’re looking for a back cushion that leans a little. Overall I’m very happy with my purchase. I’ve received a lot of compliments on it already.
- CChristinaVerified BuyerWhat cushion firmness did you choose? MediumWhat sofa depth you choose? 38" - 39"What is your height? 5' to 5' 2"9/17/24What cushion firmness did you choose? MediumWhat sofa depth you choose? 38" - 39"What is your height? 5' to 5' 2"ReviewingMilton SofaRated 5 out of 5 starsAwesome couch
I looked at a lot of different companies to purchase a couch from before deciding on What a Room. The craftsmanship, fabric choices and customer service made them a winner. I like how transparent they are about their materials and building process. We chose the 82” Milton with the FW21 legs and bench cushion in the Devon Platinum fabric. Everything from order to delivery was seamless. We have only had the couch a few months but it is beautiful and comfortable and seems like it will hold up well with our two cats and baby and my clumsy self. I’ve already gotten chocolate and coffee on it and it came out no problem! My only negative is our cats hair doesn’t come off the fabric so easily. Regardless I would definitely recommend the Milton and What a Room!
- AFAnne F.Verified BuyerWhat cushion firmness did you choose? MediumWhat sofa depth you choose? 36" - 37"What is your height? 5' 6" to 5' 8"8/15/24What cushion firmness did you choose? MediumWhat sofa depth you choose? 36" - 37"What is your height? 5' 6" to 5' 8"ReviewingMilton SofaRated 5 out of 5 starsGreat customer service.
Extremely impressed with the customer service, the follow up, the immediate responses, the assignment of one person, the input on design. That is so rare these days. We ordered 20 sample pieces of fabric over several weeks and they added one as a service which turned out to be THE one! We also worked with the rep for very specific design measurements to fit into our small space yet meet comfort needs for seat height and depth. This sofa had a "mid century" vibe which I think need a bit smaller arms, but we are very pleased with the comfort. We are also glad medium softness on the pillow was recommended. The delivery was very smooth and easy. Extremely pleased.